The question in the title: Why we ask for units every single time, with three examples of what goes wrong — what changed since I will give what I have already checked below so nobody repeats it.
Counting it rather than describing it, because the count is the part that can be argued with.
13 instances over 22 weeks, recorded the same way each time, 5 of them different enough from the rest that I have set them aside and said so.
That is the whole dataset. The question in the title is what it does and does not support.